Donating to a good cause you care about not only benefits the charities themselves, it can be deeply rewarding. As a business, we have found that our charity work has had a positive impact on both staff and customers. In 2017 a survey of 1,100 people from the UK by Forresters identified that most consumers think businesses should support charities. And when faced with a choice between two companies offering products/services for the same price, 82% said their decision would be based on who engaged with charities and the local community. However, at Lazy Susan, we wanted this to be more than just some PR exercise. We really wanted to do some good, and that is why we aligned ourselves with charities that were close to our heart. Charities we believed in, and to which we felt some affinity.
We were recently approached by ITV’s ‘Love Your Garden’ to see if we could donate garden furniture for an episode featuring a local lady who lives close to our head office. Betty, is a 90-year-old lady from Fareham, who is partially blind from macular degeneration, and spends her time volunteering to help others who suffer from the same disease. She can often be found abseiling to raise funds and awareness for the Fareham Macular Society. Yes, you read the right, abseiling at 90, simply incredible. Betty is one remarkable lady!
Not only have the temperatures been high this summer but they’re also rising on our high streets and in our online stores. The summer sales are currently in full swing. Nothing beats the feeling of grabbing a bargain. Especially when said item initially had a big ticket and was out of reach. If you can get that new garden furniture set you’ve had your eye on at a discount, then happy days. But don’t fall into the trap of buying something just because it has that tempting reduced tag. Here’s a few tips, so you can get the most out of the summer sales.
Product development is the life-blood of most businesses. More so in an industry so heavily driven by fashion, the latest home and garden trends. Customers demand it. We need it. Without new products, Lazy Susan furniture would simply wither on the vine, finding ourselves left behind by our many competitors. And whilst the design of many of the pieces in our collection would be best described as classically styled, timeless pieces that won’t go out of date if you like, we’ve chosen to innovate in other ways.
Technically, it is still Spring, however, the temperatures have felt more like Summer at times. Long may it continue. And while the weather is good, it is the perfect time to send us more of your Lazy Susan garden furniture photographs! We’ve had some great weather of late, the forecast is looking good this weekend, and I know many of you will be out in your gardens making the most of it. Maybe you’ve got a Royal Wedding party or BBQ planned? Our Do Some Good charity campaign is still going strong in 2018, and with every set of pictures you send, we’re helping people in need. Take some pictures and share them with us on Facebook with the tag @LazySusanFurniture or email them to us direct at [email protected]
The Lazy Susan blog has been up and running for around 6 years or so. We’ve invested a considerable amount of time in the content we publish. So I wanted to try and explain in a little more detail why Lazy Susan blog? What started as a way to improve our position in Google has evolved into so much more. Of course search engines are massively important to our business. We’re an online company, we need traffic. We need consumers to find our shop when they search for garden furniture. However, sometimes you can feel a little held to ransom by the search engines.
The fact that 1 in 10 people in the world lack access to clean water is simply shocking to us here at Lazy Susan. A staggering 663 million people in the world live without clean water. This is 2017?! Well at least charity: water are on a mission to change that. That’s nearly 1 in 10 people worldwide too. Or to put it another way, twice the population of the United States. The majority live in isolated rural areas, where they can spend hours each day just walking to collect water for their family.